TV Networks Embrace Their Aging Audience with a New Mantra: Age Doesn't Matter

(wsj.com)

2 points by paulpauper 3 hours ago | 1 comments

Comments

popcalc 2 hours ago
"The median age of an “Abbott Elementary” viewer is 61 on ABC and 36 on streaming services, according to Nielsen data. For “The Bachelor,” the median age of a viewer is 60 on traditional TV and 32 on streaming."