> “Wristlets,” as they were known until the 1920s, were designed for women. As the name implies, they were essentially bracelets designed for showing off jewels (and shapely wrists), and were equipped with a tiny watch face for decoration rather than practicality. It would take one of the twentieth century’s greatest rebranding campaigns to persuade military men to strap time to their wrists.
Zero Hour: Telling time was a matter of survival and strategy during WWI (2014)
(laphamsquarterly.org)83 points by NaOH 5 November 2026 | 3 comments
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